I’m hesitant to write because I don’t want to come across as negative. Ideas are magical and inspiring things but on their own really don’t accomplish anything.
The good part of the idea is that it can inspire you to take action and keep you motivated long enough to create something great. The action is what’s worth something though, ideas come cheap and are rarely as original as we think.
Amazon didn’t invent online retailing, the idea wasn’t new, their actions and decisions along the way made the company into a success.
The other thing is that while the internet allows people to get their ideas in front of an audience a lot easier than ever before, there’s nothing magical about it. The time, work, expertise, and decision making are still needed.
For example if I had a great idea for a chemical compound, a restaurant, a theme park, or an mp3 player, but no way to execute on it or expertise to make it viable, nobody would expect the idea itself to be worth much.
It’s the same on the internet even though there’s no physical item being created. Any idea is only as good as it’s execution. So someone needs to make it happen and prove it’s usefulness before anyone will buy, invest, or take it seriously.
The good news is expertise isn’t that hard to come by, even if you don’t end up building anything. Think your idea through, do your research, answer every question someone might come up with, get good at making others see your vision and getting them as excited about it as you are.
Then you’ll have everything you need to write that business plan, go for those investors, or maybe build it yourself with others who believe in it.
Even if this one doesn’t get off the ground, the experience will help you get the next idea that much closer. The next business plan will be much easier, you won’t forget how to do the research, inspire people, and you’ll make connections along the way.
If it’s something you believe in, then don’t give up and make it happen, but don’t expect your role to end with the idea alone.
Good luck with it.