For me, it really depends both on how interesting the information is and how it is presented. Personally, I can remember a lot of things that I have seen, but if you recite a list orally, I will probably forget the first item by the time you say the third. Well, unless it’s something I have no interest in, in which case it will be forgotten within 7–10 seconds, if not ignored entirely.
From what I have seen of most people, it seems to be somewhat similar, but with a far different idea of “interesting”. I find it interesting to know how my technological toys and tools work and have no interest in pop culture or celebrity news whereas many people seem to know all about every series on TV but not how to hook that TV up.