Unfortunately i haven’t seen anyone yet. I don’t think Apple has launched iAds in Europe yet…
However, from what I’ve seen on the keynote, this is something new compared to other ads, mobile and in general. I’m pretty sure i will enjoy the ads and try to click them all when I know it might be a mini game or other fun stuff there waiting for me.
I remember the first time i saw ads from Fusion Ads, it blew me away. I was happy every time i saw a new ad in Tweetie! The ads were beautiful and they advertised products i really wanted. My guess is that I’ll get the same feeling when the iAds come to Europe.