I don’t like cheap, quartz watches. They’re noisy and tend to get damaged easily. Then again, we men are supposed to obsess way too much over our timepieces.
If you want something funky and of decent quality, then Swatch do loads of interesting designs at a good price. You should look at them. For something a little more serious, check out Skagen.
There’s also a fashion right now for bright, oversized plastic watches. Toy Watch (http://toywatchusa.com/) is the main brand, but their products are expensive. You may be able to find an imitator at a far lower price.
Ultimately, everything depends on your price range.