The word “being” is actually first and foremost, a noun. (I’m a human being).
The word ‘being’ you refer to is actually an extension of the word “be”, so we’re clear.
As in “be-ing”. It is a present participle, verb. However, the phrase “to be” is technically a future tense phrase, sometimes prepositional.
“To Be” something and “Being Something” are not the same, much like “To Go” is not the same as “Going”.
However, these are commonly interchanged and the meanings arise seemingly appropriately in the context, but the tense of the sentence is changed by the mechanics.
The phrase “to be” is more commonly known as a “be verb” and there are other words and phrases similar to it. All of them should be avoided, so it’s appropriate to try and change the wording of content that uses lots of ‘be verbs’. Just try and avoid changing the meaning of the sentence.
However, sometimes the phrase “To be” was incorrect in the first place. Perhaps the tense should have been present tense all along, so changing one instance of “To be” to “Being” would actually be correct. (meaning it shouldn’t have been future tense in the first place).
The generally accepted point is that ‘be verbs’ weaken the writing. The most typical penalty in writing for breaking rules or using bad grammar is a weakening of your text, and thereby , your point.
In any case, you’re not a computer, you can’t just Control-H everything (that’s find and replace for you newbies :) ) . In other words – use your noggin!
How about this rewrite:
ORIGINAL: To be creative means to be in love with life. You can be creative only if you love life enough that you want to enhance its beauty, you want to bring a little more music to it, a little more poetry to it, a little more dance to it.
REWRITE: Being creative means falling in love with life. If you love life enough that you want to enhance its beauty, you want to bring a little more music to it, a little more poetry to it, a little more dance to it, then you are creative.
That’s the basics, using the “being” instead of “to be”, changing the weak “to be” in love with life to “falling” in love. And then I removed “You can be” (another be verb) creative at the beginning of the next sentence. Then it was just using the “If – then” statement properly to round it out.
The result (while still needing some work) is a stronger sentence with a more deliberate point. Hope that helps.