@Symbeline I hate YOLO so unbelievably much. And I hate it when people use the word “hashtag” in speech, or anywhere outside of twitter. Even if they’re kidding or trying to be funny, it’s like, go punch yourself in the face a couple dozen times.
While we’re talking about trendy bullshit, I also hate the word “millenials.” (I’m like the little old man in Up. Get off my lawn!) I follow a lot of trade magazines about the wine industry. It seems like every week, there’s something about how some old farts in suits created a “splashy” marketing campaign around some shitty wine, and how they’re going to create ~buzz with the ~millenials through brand ambassadors or some vapid celebrity endorsement, because we’re not very sophisticated. As a young female wine buyer, this offends me to my very soul.
The Onion nailed it- ”7: Number of baby boomers each millenial will become financially responsible for. 100: Percentage of millenials who enjoy snackable, shareable content that generates buzz and builds brand loyalty.”